Why Is a Pure green Juice Bar Franchise Better Than Opening Your Juice Bar From Scratch?

the best juice bar franchise

Discover the Pure Green Juice Bar Franchise Opportunity

Opening a juice bar is the perfect option for anyone who is passionate about health and becoming a small business owner. And never before was there a more opportune time to carve out a piece of the market, with the global obesity epidemic running rampant.

According to the CDC, a staggering 42% of the US population was overweight in 2018. More findings have shown that the average American SAD diet, high in sodium, refined sugars, and bad fats, is one of the greatest causes of obesity, death, and disability.

Never before have we seen an emphasis on healthy living, and people are starting to pay attention. Consumers are placing a premium on their health, and are looking for sustainable and holistic ways to improve their overall wellbeing.

This is where clean juice bars enter the stage, giving customers on the go ready access to quality superfoods. So you are passionate about the health of the community, with an entrepreneurial spirit? But instead of building your empire from the ground up, have you considered joining the Pure Green franchising family?

An attractive element of joining a successful franchise is the simplicity of the tried and tested business model. A Pure Green juice bar franchise comes with countless benefits, but before we delve into the perks of franchise ownership, let’s take a quick look at the company’s history and pledge.

An attractive element of joining a successful franchise is the simplicity of the tried and tested business model. A Pure Green juice bar franchise comes with countless benefits, but before we delve into the perks of becoming a franchise partner, let’s take a quick look at the company’s history and pledge.


This passionate and successful juice bar franchise was founded in 2014 by Ross Franklin. Truth be told, it started as a single store in New York before it blossomed into a national, omnichannel brand. Pure Green now has a presence in more than 30 States, with talks of global expansion.

Pure Green is on a mission to inspire and build healthier communities, and they understand that healthy food does not have to be unpalatable. Pure Green’s raw squeezed juices pack a powerful punch of tasty goodness combined with high levels of nutrition derived from superfoods.

The Pure Green Juice Bar Franchise has rapidly grown to become one of the most popular and esteemed juice bar franchises in the United States. Since its inception, Pure Green has set a new standard in the health and wellness industry, offering an unparalleled experience that goes beyond just serving juices. Their commitment to quality, taste, and nutrition has resonated with health-conscious consumers nationwide, making Pure Green a household name in the realm of healthy living.

Each Pure Green location is a testament to their dedication to promoting wellness, with a menu that features a wide range of cold-pressed juices, smoothies, and acai bowls, all made with the freshest, high-quality ingredients. The franchise’s success is not just in its expansive reach across more than 30 states but also in its ability to consistently deliver products that are both delicious and nutritionally beneficial. This has positioned Pure Green Juice Bar Franchise not just as a leader in the juice bar market, but as a pioneer in the movement towards healthier, more sustainable lifestyle choices.

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The menu is handcrafted to boast tasty superfood smoothies, acai bowls made with fresh ingredients, cold-pressed juice, and fruit juice shots. New York is one of the most competitive cities in the world, but Pure Green manages to hold on to its brand followers, and the cold-pressed juices especially can be seen in high-end hotels all across America.

Good news to you as a potential juice bar owner – Pure Green is offering franchise ownership opportunities all across America, and aims to own at least 50 stores. Buying into an established juice franchise allows first-time entrepreneurs the opportunity to familiarize themselves with all the moving parts involved in owning and operating a juice bar.


Pure Green has a few distinct advantages over juice bar franchises;

Low Initial Investment

Compared to other juice and smoothie franchises, the initial franchise cost or capital layout of Pure Green is quite low. As the franchisee, you do not need to purchase the pricey equipment, which in turn lowers your start-up cost significantly. You can expect to pay a $30 000 initial franchise fee (per unit, of course), royalties of approximately 7% of your gross annual revenue, and a 2% fee, again on your gross revenue, for national marketing.

juice bar franchise pure green at the night
the ultimate guide juice bar franchise
A third of the royalties and half of the initial franchise fee goes to the sub-franchisor in the area where you open your franchise. These sub-franchisors are responsible for driving the customer sales of your new franchise location. As you can see, the breakdown of the costs, and where it goes, are transparent.

A Well-Established and Recognized Brand

The Pure Green Juice Bar Franchise has garnered a loyal following and high brand awareness, making it a prominent presence in over 30 states. This well-established brand, accompanied by a dedicated customer base, significantly simplifies the process of opening a successful juice bar franchise location in your area. With the strength of the Pure Green name and its widespread recognition, franchisees can tap into an existing market of enthusiastic supporters, ensuring a smoother and more prosperous business venture.

Customers are Guests

Speaking of customers, the emphasis on treating every customer with warmth and friendliness is paramount, akin to welcoming a guest into your home. Staff training is a critical aspect of the franchise’s operations, with a strong focus on hospitality. This is where the Pure Green University (PGU) plays a vital role, educating team members and franchise partners about the core principles of hospitality, alongside the extensive benefits of superfoods.

Equipped with this knowledge, franchise owners and staff at Pure Green Juice Bar Franchise are not only adept at making customers feel exceptionally welcomed but are also well-versed in educating them about nutrition and healthy food choices. This approach ensures a unique and enriching experience for every customer who walks into a Pure Green Juice Bar.

Simple but Tasty Recipes

Naturally, delicious smoothies and the irresistible acai bowl are blended and are super easy to prepare. Superfood smoothies or a bowl can be made from scratch in under two minutes, and the simplistic recipes made with the perfect balance of only a few ingredients are not only easy to replicate but help to keep your COGS (Cost of Goods Sold) relatively low.

As a general rule of thumb, a successful juice bar should strive to keep its COGS at 28% or less in comparison to gross sales and revenue. Pure Green kept this in mind when the menus were selected.

Little to No Waste

At the Pure Green Juice Bar Franchise, efficient inventory management is a cornerstone of their operational strategy, especially when it comes to smoothie and bowl ingredients. Utilizing frozen ingredients and long shelf-life powders, which can last a few years, helps in minimizing waste and keeping the Cost of Goods Sold (COGS) as low as possible. The primary source of waste in smoothies and bowls usually comes from the spoilage of fresh toppings, which Pure Green strives to minimize.

In contrast to other franchises that require on-site production of cold-pressed juice, leading to significant equipment costs and the need for compliance with HACCP regulations, Pure Green Juice Bar Franchise adopts a more efficient approach. Recognizing that most cold-pressed juices have a limited shelf life of only three days and can contribute to about 25% waste due to on-site production, Pure Green innovatively addresses these challenges.

The franchise offers a solution through its wholesale division, which supplies pre-manufactured cold-pressed juice directly to franchise partners. This strategy not only extends the shelf life of these juices to up to 60 days, significantly reducing waste, but also optimizes inventory and space management, making the Pure Green Juice Bar Franchise a more sustainable and economically viable option.


The beauty of becoming a Pure Green franchise partner is that you don’t need any experience, only passion for your trade and your customers. Hard technical skills can be taught and will be taught to you throw the extensive experience of a team of experts, but passion cannot be faked – it needs to be there from the start.

As a franchise owner, you are part of a multi-faceted network geared specifically towards supporting each other. There are clear guidelines and requirements in place to ensure consistency across the brand.

importance of green juice

Therefore, all Pure Green’s branding, signage, lightboxes, and displays are uniform. When a guest visits a pure green franchise, they will receive the same level of service and quality product – whether they are visiting a juice and smoothie bar in New York or Texas. Franchisees need to succumb to the proven systems put into place by the franchisee, and not inject their own twist on their business.

A Pure Green juice bar franchise model offers a ready-made menu of smoothies, bowls, and cold-pressed juices to take the guesswork out of creating one from scratch. These businesses are considered “cold-use” spaces by landlords, as there are no ovens or fryers, thus eliminating the need for ventilation – meaning that you skip on expensive capital outlays.


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juice bar franchise

Find out why Pure Green Franchise is the fastest-growing juice bar franchise in the United States.

ross franklin pure green franchise in forbes

He is the CEO and Founder of Pure Green Franchise and ranked as one of the top wellness entrepreneurs by Thrive Global. He is an entrepreneur, podcast host, best-selling author and sought after wellness keynote speaker. He is leading the rapid expansion of Pure Green Franchise to build locations across the United States with the mission of building healthier communities and connecting people with performance driven superfoods.

Own a Pure Green Franchise Location

Interested in opening up your own Pure Green Franchise? It is easier than you might think. Click below for more information.


We just need a bit more information about you to get started.

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